How This Agency is Increasing Their Clients Profits with Subscriptions, Emails and SMSs | Drew Himel & Yaron Been

Listen on
APPLE PODCAST
Listen on
SPOTIFY
Listen on
GOOGLE PODCASTS
Listen on
Listen on
Listen on
Drew Himel started WSI in 2007 when he was 23 years old teaching himself web design and in 6 years became the 2nd highest-grossing franchise in the world out of 1500. He rebranded the agency in 2012 to PCR with a focus on conversion and retention working with Hubspot and becoming the fastest partner to ever reach Platinum status. His agency has worked with early-stage startups like Dosist, MUD/WTR, & Vive Organichelping the Los Angeles Chargers launch in LA. He is also an active investor and advisor having worked with SpaceX, Calm, & Seed. His views on entrepreneurship have been covered in USA Today, Wall Street Journal, & Fox News. to the Los Angeles Chargers launch in LA.
The Strategic Hiring Process: A Crucial Test
The hiring process plays a pivotal role in shaping a successful team. Rather than adopting conventional methods, Ugly Mug Marketing employs a multi-step approach designed to identify candidates aligning with the company’s values and demonstrating attention to detail. This includes a carefully crafted application process, meticulous attention to instructions, and a series of interviews.
Their goal is to filter out individuals lacking attention to detail, a trait considered crucial for success. By structuring the hiring process strategically, the company ensures that candidates not only possess the necessary skills but also seamlessly fit into the organizational culture.