Today, we have with us Zach Radford, he is the proud owner of Profitable ads (profitableads.com). Zach and his team have been able to help their clients generate $40 million in eCom sales in the last 12 months. Using Empathy, Psychology, and Paid Advertising! Yaron and Zach took a deep dive about Ecommerce Conversion Rates, Understanding your customers, and running profitable FB ads. So enjoy, and have your pen and notebook ready because this episode is filled with gold nuggets and If you apply them… you too will see the great results you’re after with paid ads. Thanks again for tuning in and if you like this episode, do us a favor – please subscribe, rate, and review us on Apple Podcasts and all major podcasting apps.