Wow, this conversation with Kathleen was really interesting and it exposed a huge pain that eCommerce store owners have.
That I must admit, I wasn’t even aware of.
Kathleen Booth is the Chief Marketing Officer at clean.io, where she’s on a mission to help eCommerce brands grow profits and make smarter marketing decisions by improving the effectiveness of their discount strategies.
Discount Chrome Extensions are eating out profits of store owners and affiliates and this is something that has to be taken care of.
During our conversation Kathleen shared insights about:
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How platforms and affiliates are exploiting discount codes
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Discounts codes strategies to minimizing risks
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How clean.io can help store owners in saving a lot of money