Oliver Palmer, is an Experimentation Practitioner and a Conversion Rate Optimisation Consultant.
He works with organizations to demystify experimentation and marketing technology and create better, more profitable digital products that customers love.
Topics Covered:
-Why you probably shouldn’t A/B test
-User research done right
-What is a bad way to prioritize A/B tests and why you SHOULD use it
-How to build an expermination culture
and much more…
For more info:
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Check out the EcomXFactor Youtube Channel:
https://tinyurl.com/EcomXFactor-YT
Check out the EcomXFactor Facebook group:
https://www.facebook.com/groups/EcomXFactor
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