Effective Copywriting Tips And How Tos | Paige Poutiainen & Yaron Been

Listen on
APPLE PODCAST
Listen on
SPOTIFY
Listen on
GOOGLE PODCASTS
Listen on
Listen on
Listen on
Buckle up for a new exciting episode of the EcomXFactor Podcast, the one and only podcast made to bring you the best and most updated Digital Marketing hacks and tips! Today, Yaron is interviewing Paige Poutiainen – Founder of The Impact Copywriter. Paige helps thriving businesses sell more of their products through the help of sales funnels and conversion copywriting. Learn more about her copywriting tips here. In this episode, Yaron and Paige talked about effective Copywriting Tips, customer motivations, the common misconceptions about copywriting, proven persuasion frameworks, and why copywriting is really not just about writing.
The Strategic Hiring Process: A Crucial Test
The hiring process plays a pivotal role in shaping a successful team. Rather than adopting conventional methods, Ugly Mug Marketing employs a multi-step approach designed to identify candidates aligning with the company’s values and demonstrating attention to detail. This includes a carefully crafted application process, meticulous attention to instructions, and a series of interviews.
Their goal is to filter out individuals lacking attention to detail, a trait considered crucial for success. By structuring the hiring process strategically, the company ensures that candidates not only possess the necessary skills but also seamlessly fit into the organizational culture.