Facebook Ads Best Practices, IOS Update, Lead Magnets And A Cool CPM Arbitrage | Meredith Kallaher & Yaron Been

Listen on
APPLE PODCAST
Listen on
SPOTIFY
Listen on
GOOGLE PODCASTS
Listen on
Listen on
Listen on
Most businesses are born from the skill, creativity and experience of a passionate person who develops a high value product or offer for many, but often die because they only whisper the availability of that offer to a few! Meredith Kallaher helps business owners develop and implement marketing strategies that expand their reach and explode their sales! She helps them locate their target audience and then effectively communicate the value of their business to them and move prospects quickly along their customer journeys to sales!
The Strategic Hiring Process: A Crucial Test
The hiring process plays a pivotal role in shaping a successful team. Rather than adopting conventional methods, Ugly Mug Marketing employs a multi-step approach designed to identify candidates aligning with the company’s values and demonstrating attention to detail. This includes a carefully crafted application process, meticulous attention to instructions, and a series of interviews.
Their goal is to filter out individuals lacking attention to detail, a trait considered crucial for success. By structuring the hiring process strategically, the company ensures that candidates not only possess the necessary skills but also seamlessly fit into the organizational culture.