How To Increase Your ROI With Email Marketing

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Today’s guest is Ashley K Deluca. Ashley is an email marketing expert that believes in keeping email marketing simple. In this episode we covered a lot of interesting stuff that are related to email marketing such as Deliverability Issues, Tips for better headlines, Is the money really in the list, How to segment your audience, Email Split Testing, and much more.

The Strategic Hiring Process: A Crucial Test

The hiring process plays a pivotal role in shaping a successful team. Rather than adopting conventional methods, Ugly Mug Marketing employs a multi-step approach designed to identify candidates aligning with the company’s values and demonstrating attention to detail. This includes a carefully crafted application process, meticulous attention to instructions, and a series of interviews.

Their goal is to filter out individuals lacking attention to detail, a trait considered crucial for success. By structuring the hiring process strategically, the company ensures that candidates not only possess the necessary skills but also seamlessly fit into the organizational culture.

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